POKÉMON AND NETFLIX TEAM UP FOR GLOBAL RELEASE OF ‘POKÉMON: MEWTWO STRIKES BACK—EVOLUTION’
Newest CGI Animated Pokémon Movie to Debut Exclusively on Netflix on
Pokémon Day, February 27, 2020
Official International Trailer Launches Today
LONDON, UK, and LOS ANGELES—January 22, 2020—The Pokémon Company International and Netflix announced today that the newest animated movie based on the beloved Pokémon franchise will premiere on Netflix around the world outside of Japan and Korea. “Pokémon: Mewtwo Strikes Back—Evolution” welcomes a new CGI style to animated Pokémon movies and is inspired by one of the most popular stories in the long-running franchise. The movie was a major hit in Japan, where it premiered as one of the top-grossing films during its opening weekend last year.
“The ubiquitous reach and expert team at Netflix make them the perfect partner to bring this special animated movie to kids and fans around the world,” said Emily Arons, senior vice president of international business at The Pokémon Company International. “Netflix is the ideal platform to help us execute a global simultaneous launch of an animated Pokémon movie on Pokémon Day, a special moment dedicated to celebrating the worldwide Pokémon fan community.”
“Pokémon: Mewtwo Strikes Back—Evolution” synopsis: When researchers discover and exploit a fossil of the Mythical Pokémon Mew, they unleash a creation that goes against the very laws of nature: Mewtwo, a Legendary Pokémon intended for use as a tool of destruction. But as Mewtwo becomes aware of its own dubious origin, it begins to resent its human creators and seeks revenge—and Ash, Pikachu, and their friends find themselves at the center of its rampage! With the future of the Pokémon world at stake, will our heroes be able to overcome Mewtwo’s challenge…and will Mewtwo be able to find a new meaning for its life?
To celebrate the announcement, The Pokémon Company International released the first official international trailer for the movie today, which can be viewed here https://youtu.be/c2edLO4GxGs on the official Pokémon YouTube channel.
The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.pokemon.com.
Netflix is the world’s leading streaming entertainment service with over 158 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.
TriplePoint PR for The Pokémon Company International